Sarah Johnson’s law firm was struggling to generate enough website traffic and leads. Despite offering quality legal services, the firm was having difficulty attracting new clients online.
Sarah Johnson decided to work with Era Tech Agency, a digital marketing agency with expertise in the legal industry. The agency performed an audit of the client’s existing website and digital marketing efforts, and identified areas for improvement.
Based on the audit findings, Era Tech Agency developed a comprehensive digital marketing strategy for Sarah Johnson’s law firm. The strategy included:
Search Engine Optimization (SEO): The agency conducted keyword research and optimized the client’s website for search engines. This helped improve the website’s ranking on search engine results pages (SERPs), and increase organic traffic to the website.
Content Marketing: The agency developed a content marketing strategy to help establish the law firm as thought leaders in the industry. This included creating blog posts, articles, and other educational content that addressed common legal issues and questions.
Pay-Per-Click (PPC) Advertising: The agency developed targeted PPC campaigns to reach the client’s ideal customer demographics. This helped drive more traffic to the website and increase leads.
Social Media Advertising: The agency developed and implemented social media advertising campaigns on LinkedIn, Facebook, and other platforms. These campaigns helped increase brand awareness and reach a wider audience.
Thanks to the digital marketing efforts of Era Tech Agency, Sarah Johnson’s law firm saw significant improvements in website traffic and leads. The results included:
- 75% increase in website traffic
- 100% increase in leads
Improved brand recognition and thought leadership in the industry.
These results were achieved within the first six months of working with Era Tech Agency, and the client continues to see growth and success. Sarah Johnson is grateful for the guidance and support of Era Tech Agency, and highly recommends their services to other law firms looking to improve their online presence.