Cases Study

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Generating Leads for a Medical Device Company

Problem:

A medical device company called “Acme Medical” was struggling to generate leads. The company had a great product, but it was not able to reach its target audience. 

 

Solution:

Era Tech worked with Acme Medical to develop a comprehensive lead generation campaign. The campaign included: 

  • SEO optimization to improve the company’s website ranking in search engines. 
  • PPC advertising to target potential customers. 
  • Content marketing to create high-quality content that would attract and engage potential customers. 
  • Lead nurturing to qualify leads and turn them into customers. 

Results:

  • After working with Era Tech, Acme Medical saw a significant increase in leads. In the first year, the company generated 3,500 new leads, which resulted in $19 million in sales. 
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