Problem:
An online course business called “The Course Ninja” was struggling to grow its business. The business had a great course, but it was not able to attract enough students.Â
Solution:
Era Tech worked with The Course Ninja to develop a comprehensive marketing plan. The plan included:Â
- SEO optimization to improve the course’s website ranking in search engines.Â
- PPC advertising to drive traffic to the website.Â
- Content marketing to create high-quality content that would attract and engage potential students.Â
- Email marketing to stay in touch with potential students and promote the course.Â
Results:
- After working with Era Tech, The Course Ninja saw a significant increase in students. In the first year, the business enrolled 1,000 new students, which resulted in $1 million in sales.Â