Growing a Social Media following for a Clothing Brand

Growing a Social Media following for a Clothing Brand

Problem:

A clothing brand called “The Cool Kids” was struggling to grow its social media following. The brand had a great following on Instagram, but it was not able to grow its following on other social media platforms. 

 

Solution:

Era Tech worked with The Cool Kids to develop a comprehensive social media marketing plan. The plan included: 

  • Creating engaging content that would appeal to the brand’s target audience. 
  • Running contests and giveaways to attract new followers. 
  • Partnering with influencers to promote the brand. 
  • Using social media advertising to reach a wider audience. 

Results:

  • After working with Era Tech, The Cool Kids saw a significant increase in its social media following. The brand’s following on Instagram increased by 50%, and its following on Twitter increased by 200%. The brand was also able to generate more leads and sales through its social media channels. 
Boosting Brand Awareness for a Fitness App

Boosting Brand Awareness for a Fitness App

Problem:

A fitness app called “FitLife” was struggling to boost brand awareness. The app had a great user experience, but it was not able to get its message out to the public. 

 

Solution:

Era Tech worked with FitLife to develop a comprehensive branding and marketing campaign. The campaign included: 

  • Website redesign to create a more modern and user-friendly website. 
  • Social media marketing to connect with potential users. 
  • Public relations to generate media coverage for the app. 
  • Influencer marketing to partner with fitness influencers. 

Results:

  • After working with Era Tech, FitLife saw a significant increase in brand awareness. The app’s website traffic increased by 200%, and it received over 10,000 new social media followers. The app also received several positive media mentions, which resulted in a significant increase in downloads. 
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